Bose specialises in audio products - noise cancelling headphones, earbuds, Bluetooth speakers, smart speakers and soundbars. At Bose, better sound is just the beginning. We have a simple mission: think of better solutions, create better products, help people enjoy the things they love. Everything we do supports this mission and points us forwards. It started when Dr Bose founded the company in 1964 and continues to this day. And while it's true that we're a company built on scientific research, our vision is guided by human interests - how better sound affects us or what it means to find joy in products that work exactly how you want them to or why solid customer service isn't a nice-to-have, but a promise we keep. At Bose®, we are always dreaming and reaching for something better. It’s who we are. And who we’ll always be. Forever dedicated to creating better products through research. In 1989, Bose revolutionised flying for pilots by introducing the first commercial Acoustic Noise Cancelling headset. Bose went on to develop QuietComfort headphones that forever changed air travel for passengers. Bose QuietComfort headphones and earbuds are integral to our product line-up today.